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Three of the Latest Reports Show Housing Market Is Strong

Three of the Latest Reports Show Housing Market Is Strong The residential real estate market is remaining resilient as the country still struggles to beat the COVID-19 pandemic. Three separate reports recently revealed how the housing market is still showing growth. Here’s a look at each one. 1. Ivy Zelman’s Real Estate Broker Survey The survey […]

Think this is a housing Crisis? Think Again.

With all of the unanswered questions caused by COVID-19 and the economic slowdown we’re experiencing across the country today, many are asking if the housing market is in trouble. For those who remember 2008, it’s logical to ask that question. Many of us experienced financial hardships, lost homes, and were out of work during the […]

Preserving our Santa Cruz Trees

I read a great article today in the NY Times regarding trees and how it has turned out that they are great, big giant recording devices. The circles in the trunk tell stories about past climate, ecosystems, galactic events and civilizations.  In fact, there are now over 400 labs researching trees to understand our past […]

Tight Lending Standards Create More Seller Financing

October’s Mortgage Credit Availability Index shows a slight relaxation in lending standards — but as most Santa Cruz home buyers and sellers will agree, getting a mortgage is still difficult. With mortgage availability benchmarked at 100, although it’s currently at  111 ½, compared with the 800 it stood at in 2007, today’s is still a […]

For Boomers, Buying a Home Reveals Changing Priorities

If Bay Area baby boomers are echoing national demographics, they are either already enjoying retirement or are preparing for it. But for soon-to-be seniors, that word retirement has taken on some new connotations. Today’s seniors may be headed to a retirement with some major differences. Taken as a whole, boomers remain a markedly active group […]

Attracting Multiple Offers for Your Santa Cruz Home

Unless you’ve been vacationing on the beach in St Maarten all summer (in which case I’m jealous!) it’s likely that you’ve heard the news: right now in many parts of Santa Cruz, we seem to be in what one can fairly consider a “seller’s market.” And if you’ve been thinking about selling, this perception could […]

The Path to Increasing Your Santa Cruz Property’s Value

     The fall selling season is just around the corner, causing some homeowners to give serious thought to the prospect of listing their home. Particularly when it’s likely that you will be entering the Santa Cruz market soon, when it comes to the important decision regarding setting the price of the property, it’s helpful […]

A Effective Property Manager takes a Little Management, too!

If you employ a property manager in Santa Cruz, you are already enjoying the benefits that come from working with a pro. But occasionally you may find the need to manage your manager a bit, too. By knowing how to most effectively work with your property manager, not only will the relationship require minimal attention, […]